🇬🇧 The Holy Milanese week– essentials by nss magazine

Week 18 / 52 fashion recap

ESSENTIALS is the weekly newsletter of nss magazine, delivered to your inbox every Saturday morning.

Milan Design Week, Fuorisalone, Salone del Mobile. Call it whatever you want, it still feels like Milan’s holy week. This time around, though, fashion brands seemed to miss a few chances to truly open up to the public, likely reflecting an increasingly fragile economic and political climate. Still, between vernissages, aperitivos, and endless queues, MDW 2026 delivered its share of highlights, starting with Edicola Italiana, nss edicola’s first free press. After an intense start to the year – packed with back-to-back fashion weeks, destination shows, and the Olympics – you can’t help but wonder whether creatives are finally due for a well-earned break. In the meantime, today marks Italy’s Liberation Day, so let’s celebrate properly.

• Have you ever paid attention to newsstands after hours? We have, together with Xiaomi for nss edicola’s first free press, Edicola Italiana.

• Barcelona confirms itself as one of fashion’s rising capitals – here’s a recap of the 37th edition of the 080 Barcelona Fashion Week.

• Religion emerged as the underlying thread of this year’s MDW, with new codes of spirituality being reimagined.

• The story of the looksmaxxer who uses his own tears to soften his hair (this is not clickbait).

• We put together an exhibition for Fuorisalone in collaboration with Xiaomi – here’s how it went.

• With the new season of Euphoria, Maddy Perez is back on everyone’s moodboards.

• What is the new Frictionmaxxing trend? An ode to inconvenience.

• Adéla Jergová is our new favorite pop girl, and she should be yours too.

• Because of MAGA rhetoric and looksmaxxing, people are now injecting peptides. Here’s what The New Yorker has to say about it.

• Coachella confirmed that the Biebers are an unmatched commercial force – according to Vogue Business.

• The Guardian noticed that the subreddit dedicated to baldness is actually a wonderful place.

• Young people are no longer interested in fashion. According to WWD, they’re all about interior design now.